Let the stars get in your eyes

The Soraya (Younes and Soraya Nazarian Center for the Performing Arts), located on the campus of California State University, Northridge, is one of the cultural jewels of the greater Los Angeles area.

Each season unleashes a vibrant and diverse performance program with nearly 50 music, dance, theater, family, and international events presented in its state-of-the-art, award-winning 1,700-seat theater designed by HGA Architects and Engineers.

 

The Soraya (Younes and Soraya Nazarian Center for the Performing Arts), located on the campus of California State University, Northridge, is one of the cultural jewels of the greater Los Angeles area.

Each season unleashes a vibrant and diverse performance program with nearly 50 music, dance, theater, family, and international events presented in its state-of-the-art, award-winning 1,700-seat theater designed by HGA Architects and Engineers.

 

The Soraya (Younes and Soraya Nazarian Center for the Performing Arts), located on the campus of California State University, Northridge, is one of the cultural jewels of the greater Los Angeles area.

Each season unleashes a vibrant and diverse performance program with nearly 50 music, dance, theater, family, and international events presented in its state-of-the-art, award-winning 1,700-seat theater designed by HGA Architects and Engineers.

The Soraya (Younes and Soraya Nazarian Center for the Performing Arts), located on the campus of California State University, Northridge, is one of the cultural jewels of the greater Los Angeles area.

Each season unleashes a vibrant and diverse performance program with nearly 50 music, dance, theater, family, and international events presented in its state-of-the-art, award-winning 1,700-seat theater designed by HGA Architects and Engineers.

 

The Soraya (Younes and Soraya Nazarian Center for the Performing Arts), located on the campus of California State University, Northridge, is one of the cultural jewels of the greater Los Angeles area.

Each season unleashes a vibrant and diverse performance program with nearly 50 music, dance, theater, family, and international events presented in its state-of-the-art, award-winning 1,700-seat theater designed by HGA Architects and Engineers.

 

Client
Younes & Soraya Nazarian Center for the Performing Arts at California State University, Northridge

Years
2015–present

Scope of work
Identity, Wayfinding, Environmental Graphics, and Marketing

Client
Younes & Soraya Nazarian Center for the Performing Arts at California State University, Northridge

Years
2015–present

Scope of work
Identity, Wayfinding, Environmental Graphics, and Marketing

Client
Younes & Soraya Nazarian Center for the Performing Arts at California State University, Northridge

Years
2015–present

Scope of work
Identity, Wayfinding, Environmental Graphics, and Marketing

Client
Younes & Soraya Nazarian Center for the Performing Arts at California State University, Northridge

Years
2015–present

Scope of work
Identity, Wayfinding, Environmental Graphics, and Marketing

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Keith & Co. perceived the organic in the refined lines of the architecture and building materials. We brought those qualities into the design process through use of color and pattern.

Patterns are a prominent part of our visual system—echoing architectural patterns and textures throughout the building and performance halls.

Keith & Co. perceived the organic in the refined lines of the architecture and building materials. We  brought those qualities into the design process through use of color and pattern.

Keith & Co. perceived the organic in the refined lines of the architecture and building materials. We brought those qualities into the design process through use of color and pattern.

Patterns are a prominent part of our visual system—echoing architectural patterns and textures throughout the building and performance halls.

Keith & Co. perceived the organic in the refined lines of the architecture and building materials. We brought those qualities into the design process through use of color and pattern.

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From banners, programs and marketing materials to inner communications, our cohesive approach establishes and maintains a clear visual language unlike any other that is instantly recognizable in its many applications.

From banners, programs and marketing materials to inner communications, our cohesive approach establishes and maintains a clear visual language unlike any other that is instantly recognizable in its many applications.

From banners, programs and marketing materials to inner communications, our cohesive approach establishes and maintains a clear visual language unlike any other that is instantly recognizable in its many applications.

From banners, programs and marketing materials to inner communications, our cohesive approach establishes and maintains a clear visual language unlike any other that is instantly recognizable in its many applications.

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Keith & Co.   1021 East Palmer Avenue, Glendale, California 91205, USA   |   (818) 649-1440   |   info@keith.co

Keith & Co.    1021 East Palmer Avenue, Glendale, California 91205, USA  |  (818) 649-1440  |  info@keith.co

Keith & Co.    1021 East Palmer Avenue, Glendale, California 91205, USA   |   (818) 649-1440   |   info@keith.co

Keith & Co.  1021 East Palmer Avenue, Glendale, California 91205, USA   |   (818) 649-1440   |   info@keith.co

SBE Certified  |  LGBTBE Certified by NGLCC

SBE Certified  |  NGLCC CertifiedLGBTBE Certified